The Key to Being Creative

Do you know what the key to being creative is?

I have been asked on several occasions how I come up with blog posts day after day.  It seems mind-boggling, to some people, that I would be able to crank out as many articles as I do. I write a minimum of 3 articles a week, and some weeks I’ve written as many as 12.

Now, to be truthful, my blogs aren’t all gems, and this is OK! I’m not trying to create a literary cannon here, I’m just blogging.  But there IS a secret to being able to put your creativity on demand, and I’m going to share it with you today.

The secret to creativity, I believe, is authenticity.  It’s honesty.  It’s about sitting down to create with the intention of letting whatever is streaming through you, at the moment, pour out of you.

So when I sit down to write my blog posts, I don’t ask myself “what do people want to read?” or “what’s going to get the most attention?” 

I’m not going to lie and say I’ve never thought or done this. However, I’ve learned over the last couple of years that this strategy, invariably, does NOT yield good results. Worrying about how my work will be received by other people is the number one indicator, to me, that it will be total garbage.

Instead, when I sit down to write I ask myself “what is going on in my life right now?” and “what do I FEEL like writing about?”  Then, I write. My articles are almost always a direct representation of the themes I am exploring and contemplating in the present moment.

For example, this blog post I’m writing right now has come about because of an article I wrote yesterday.  Yesterday’s article got a lot more immediate attention than my blogs usually do, so it left me asking: why?

The answer: I didn’t give a damn what anyone thought when I wrote it. I wrote it for me.

Here’s the article, if you’d care to check it out.

Thinking about why this article did so well is what inspired today’s blog post.  I’m contemplating the importance of authenticity in my writing this morning, so now I’m sharing that contemplation with you.

Now, I’m not a painter, a sculptor, or a singer or a songwriter.  I really can’t speak on how a poet constructs a quality poem or how a musician gets into the flow.  But I suspect, it’s largely how I do. 

I think creative people simply know how to tap into what’s relevant to them at the moment. I think creative people dare to expose themselves and be truly vulnerable.

So, this one is for my creative friends out there.  If you’re trying to make a living  from your creative talents, do your best to be honest about what you are feeling and what you want to express.  Pick the topics, songs, images, materials, colors or notes that resonate with what’s going on with you at the moment. 

Forget about other people, and the “rules.” Forget about doing it the way other people have done it successfully before. 

There are no rules in creativity. In fact, I say true creative genius is all about BREAKING the rules. This is because true creativity comes from tapping in to your own message and style, and not anyone else’s.

We don’t need another Beethoven, Madonna, Picasso or Tupac. We won’t be inspired with creative pieces that leave us saying “been there, done that.” What inspires us is someone who rips off the mask and lets their true story, their true lessons, and their true feelings shine through.  

Share your true gift to the world.  Share yourself. 

Your authenticity is the ONLY Thing that has the power to uplift and inspire us.  Be as honest as you can in your creative works, and you’ll create some magnificent treasures we all can enjoy.

XO, Andrea

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  • I k
    Posted June 16, 2016 10:12 pm 0Likes

    Thanks Andrea does the creative muscle atrophy? Like if not used in a while and if it is exercised like thinking of ideas will it affect loa in any way? Sorry deep question thanks

  • Bobby
    Posted June 17, 2016 12:56 am 0Likes

    This is a great tip and I will remember it! I remember hearing a singer/song-writer once say something extremely similar. She always found it easier to write for other people because when she would write her own music she was trying too hard to sound cool; but once she started to just trust herself she was able to write with ease. I believe this was Lady Gaga but I could be wrong.

    Thanks for sharing!!! I do sense your articles are very authentic in the way that you write sounds like we are having a conversation and it isnt pretentious or trying to sound hip.

  • Andrea Schulman
    Posted June 17, 2016 8:22 am 0Likes

    Hi IK! That’s a really good question. I would say that we are all inherently creative (which is why we are creators of reality!), so we all have a pretty good creative muscle already. However, you can certainly build your connection to your creative side. In my opinion, it’s best to pick creative areas you are naturally drawn to and enjoy, as those outlets will be the easiest to allow your creativity to flow.

  • Andrea Schulman
    Posted June 17, 2016 8:24 am 0Likes

    Thanks for sharing that story Bobby…that is actually a good tip as well. We can create for “other” people, and that would definitely get us out of the ego, wouldn’t it? I might try to write a few articles like this, perhaps “for” specific readers with specific needs (just for the purpose of helping them, not for the purpose of gaining their attention or approval).

    Also, as always, thanks for your kind words! Have a great weekend. XO, Andrea

  • I k
    Posted June 17, 2016 11:32 pm 0Likes

    Thanks Andrea
    Good answer

  • Andrea Schulman
    Posted June 18, 2016 9:18 am 0Likes

    Thanks I K! 🙂

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